Online Ordering: What Changes About Your Week

Online Ordering: What Changes About Your Week

It's Saturday morning. You've got three emails asking about wedding cake prices, two Instagram DMs with order questions, and a phone call from someone who wants to know if you can do a rush order for Tuesday. You're piping a buttercream border on a 9-inch round and your hands are covered. You can't answer any of them right now. By noon, you've lost one of those orders because the customer ordered from someone else. With BakeOnyx, you post your order form once. Customers fill it out themselves—cake size, flavor, filling, delivery date—and BakeOnyx calculates the price and shows them availability in real time. No email. No phone call. No guessing. The order lands in your dashboard, synced to your production schedule, with all the details you need to start baking. You price the rush Tuesday order while your hands are still in buttercream, from your iPad, in 45 seconds. That's what changes: You stop being a secretary on Saturday morning. You start being a baker.

How It Works

1

Build Your Order Form in 10 Minutes

You go to the Online Ordering section and click 'Create New Form.' BakeOnyx shows you a template with the fields most bakers use: cake size (6-inch, 8-inch, 10-inch), flavor (vanilla, chocolate, red velvet, lemon), filling (buttercream, ganache, fruit), and delivery date. You customize it to match your menu. If you offer 12 different buttercream colors, you add those as options. If you don't do rush orders, you set the earliest available date to 7 days out. You add your logo, choose your colors, and hit publish. The form goes live on a custom URL you can share on Instagram, email to customers, or embed on your website.

2

Link Your Recipes and Costs to the Form

You've already entered your recipes in BakeOnyx—vanilla cake, chocolate buttercream, ganache, fondant. Now you tell the form which recipe each option uses. When a customer selects '8-inch vanilla cake with chocolate buttercream and fondant,' BakeOnyx knows exactly which recipe costs to pull. You've already entered your ingredient costs—butter at $4.50/kg, eggs at $3.20/dozen, fondant at $12/kg. The form automatically calculates the ingredient cost for that specific cake: $8.47. You add your labor rate ($15/hour), your overhead percentage (18%), and your desired profit margin (40%). BakeOnyx calculates the final price: $19.82. The customer sees $19.82 on the form before they hit 'Order.'

3

Customer Fills Out the Form and Submits Payment

A customer clicks your order link on Instagram. They see your form: cake size, flavor, filling, frosting color, delivery date, special requests. They pick 8-inch, vanilla, chocolate buttercream, white fondant, June 15th, and add a note: 'Bride's name is Sarah. Groom's name is Mike.' They enter their name, phone, email, and delivery address. They see the price: $19.82. They pay with a credit card or PayPal. The order is confirmed. They get an email receipt with all their details and a production date (you bake on June 13th).

4

Order Lands in Your Dashboard and Syncs to Your Calendar

The order pops into your BakeOnyx dashboard under 'New Orders.' You see Sarah and Mike's cake—8-inch, vanilla, chocolate buttercream, white fondant, due June 15th. The ingredient costs ($8.47), labor estimate (1.5 hours at $15/hour = $22.50), and total profit ($19.82 - $8.47 - $22.50 = -$11.15) are all calculated. You notice you're losing money on this order because your labor estimate is too high. You adjust it to 1 hour ($15). Now you're making $4.35 profit. The order also syncs to your production calendar. June 13th now shows: '1 x 8-inch vanilla cake, chocolate buttercream, white fondant (Sarah & Mike wedding).' Your staff sees it when they clock in on June 13th.

5

Check Availability Before the Customer Orders

You've told BakeOnyx you can bake a maximum of 4 custom cakes per day. June 15th already has 3 orders booked. When the next customer tries to order for June 15th, they see 'This date is full. Available dates: June 16-17.' They pick June 16th instead. You never overbook. You never have to send an email saying 'Sorry, that date is booked.' The form handles it automatically.

6

Answer Last-Minute Phone Orders in 45 Seconds

A customer calls on Thursday asking if you can do a 9-inch round with lemon cake and raspberry filling for Saturday delivery (2 days). You're mid-batch, hands in dough. You open your BakeOnyx dashboard on your iPad, click 'Manual Order,' and select the same options the form would show: 9-inch, lemon, raspberry filling. You see the price ($24.50), check your calendar (Saturday is open), and tell the customer 'Yes, $24.50, delivery Saturday.' You type in their name and phone number. The order is saved. No email to send later. No spreadsheet to update. The customer gets a text confirmation with their order details and a payment link.

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Benefits

Stop Losing Orders to Slow Email Responses

Every minute a customer waits for a price quote is a minute they're shopping competitors. With an online form, they get a price in 10 seconds. No back-and-forth. No 'I'll email you tomorrow.' A customer who sees a price and can order immediately is 3x more likely to complete the order than a customer who has to wait for you to check your spreadsheet and email back.

Answer 30 order inquiries in June without sending a single email

Price Every Order Correctly, Every Time

You've been undercharging for years because you guesstimated labor time or forgot to include fondant waste. BakeOnyx calculates ingredient cost to the gram, adds your labor rate and overhead, and applies your profit margin. A 6-inch cake with fondant now costs $6.32 in ingredients, 45 minutes labor ($11.25), and overhead ($3.20), totaling $20.77 before profit. You know exactly what you're making on every order. No more $15 cakes that should be $25.

Know your exact cost per cake in 45 seconds, not 10 minutes of calculator work

Never Overbake or Underbake Again

Your form shows real-time availability. You set a cap of 4 custom cakes per day because that's what your oven and your hands can handle. Once 4 orders are booked for a date, the form closes that date. No more Saturday mornings realizing you've promised 6 cakes and your oven fits 4. No more rushing. No more burning ganache because you're stressed.

Eliminate overbooking by capping daily orders at your actual capacity

Get All Order Details Before You Start Baking

A customer's special request—'no nuts, daughter is allergic'—shows up in your dashboard and on your production sheet. You don't find out on delivery day that you used almond flour. Every detail syncs from the form to your calendar to your production notes. Your staff sees it the moment they clock in.

Reduce order mistakes by 100% because all details are written down before you touch a bowl

Free Up 3 Hours Every Sunday Night

You used to spend Sunday evening pricing next week's orders, updating your spreadsheet, and emailing customers quotes. Now, orders come in throughout the week with prices already calculated. Your Sunday night is free. You spend it prepping mise en place, not spreadsheets.

Save 3 hours per week on order admin and pricing

Track Payment Status Without Chasing Customers

When a customer orders online and pays immediately, you know the order is confirmed and paid. No more 'Did they pay?' emails. No more invoices sitting unpaid for 30 days. Orders that come through your form are paid upfront. Your cash flow is cleaner.

Collect 100% of deposits before you buy ingredients for online orders

Related Features

Frequently Asked Questions

Ready to Transform Your Bakery?

Join hundreds of baking businesses using BakeOnyx to manage orders, recipes, inventory, and more. Start your free trial today — no credit card required.

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