Track Farmers Market Bakery Sales & Profit Per Event Day

The Problem: Market Sales That Disappear Into Thin Air

You bake for the farmers market every Saturday. Loaves sell out by noon. The till rings all morning. But at the end of the day—or worse, at the end of the month—you have no idea whether that market stall actually made you money.

This is the reality for many bakery owners who sell at markets and events:

• Event takings live on scraps of paper or in a notebook that never gets reconciled with your ingredient costs.
• Market bakes aren't planned properly. They get added to your bake schedule at 9 p.m. the night before, thrown in around your retail orders.
• You can't answer the simplest question: "Is this weekly market worth my time and flour?"

Without a clear picture of event profitability, you can't make smart decisions about which markets to keep, which to drop, or where to invest more effort.

BakeOnyx's Events & Market Sales feature solves this by letting you plan what you'll bake for each event, record what actually sold, and see the real profit—down to the individual event day.

How It Works

Step 1: Create an Event

Start by setting up the event in BakeOnyx. Give it a name (e.g., "Main Street Farmers Market" or "Summer Festival—June 15"), a type, and its dates: one day, a date range, or a weekly repeat. This becomes your planning hub for each event day.

Step 2: Plan Your Bake

Before baking day, decide what you'll make for the event. Add items to your event plan—sourdough loaves, chocolate croissants, seeded rolls, whatever your market customers love. BakeOnyx tracks these as part of your event-specific bake plan, separate from your regular retail or wholesale orders. This means your market bakes won't get lost in your daily production schedule, and you can see at a glance what you're committing to bake for that day.

Step 3: Record Sales as They Happen (or at Day's End)

When you pack up from the market, record what sold. BakeOnyx lets you log the quantities and prices for each item sold at that event. You can ring up sales on the BakeOnyx POS in event mode as you sell, or tally it up at the end of the day—whatever fits your workflow.

Step 4: See Your Event Profit

Once sales are logged, BakeOnyx automatically calculates the profit for that event day. It takes what you sold and subtracts your product costs, the stall fee and any commission, showing you:

• Total revenue from the event
• Product cost (from your recipe costs or product costs)
• Profit after event costs (stall fee and commission) for each event day

No more guessing. No more scraps of paper. Just clear numbers.

Step 5: Compare Events Over Time

Run the same market every week? BakeOnyx lets you see profit trends across multiple events. Which Saturday was your best? Did last month's summer festival beat your regular market stall? You can spot patterns, identify your most profitable events, and decide where to focus your energy.

Why This Matters for Your Bottom Line

You make better business decisions. If a market isn't profitable, you'll know—and you can either fix it (adjust your product mix, raise prices, reduce waste) or redirect your time to events that do make money.

Your bakes are planned, not improvised. Because market bakes live in your event plan, they're part of your organized production schedule. You're not scrambling to fit them in at the last minute.

You stop losing money to invisible costs. Many bakery owners think a market is successful because the till is full—but they've never subtracted product costs and stall fees. Events & Market Sales shows you the real profit.

Who Benefits Most

This feature is built for bakeries that sell at:

• Farmers markets (weekly or seasonal)
• Craft fairs and pop-up events
• Festival stalls
• Catering events
• Community markets
• Any one-off or recurring event where you need to track both what you baked and what you sold

If you're currently tracking event sales on paper, in your head, or not at all, Events & Market Sales will give you clarity and control.

Start Tracking Event Profit Today

Your market stall works hard for you. Now you can see exactly how hard—and how profitably. BakeOnyx's Events & Market Sales feature takes the guesswork out of event profitability, so you can grow the events that matter and let go of the ones that don't.

Ready to see the real profit behind your farmers market sales? Start a free trial of BakeOnyx and set up your first event today.